Our
Projects
Welcome to the side of Kannon Marketing where the buzz never stops! Explore our cutting-edge campaigns and bold collaborations that define Kannon Marketing Agency. From high-profile events, celebrity collaborations to innovative PR ideas, see how we're shaking up the industry and making waves. Get a behind-the-scenes look at the exciting projects we've brought to life, each one a testament to our modern, fun, and creative approach. Dive in and discover what makes us the go-to agency for brands looking to make a splash!
Jane Seymour x Dixon Boots
KMA strategically leveraged nostalgia to make the Jane Seymour x Dixon Boots campaign resonate deeply with our client's target audience. Recognizing the strong connection between Jane Seymour and her role in the beloved western TV series "Dr. Quinn, Medicine Woman," we chose Paramount Ranch—where the show was filmed—as the backdrop for this campaign. This location evoked a sense of nostalgia and authenticity, tapping into the demographic that fondly remembers the series. Our comprehensive strategy included creative direction, branding, storytelling, visual imagery, and a detailed photoshoot at this iconic location. By telling the powerful story behind the design inspiration of the open hearts, we tapped into emotional psychology, ensuring the campaign not only highlighted the limited edition cowgirl boot but also connected deeply with our audience, making a lasting impact.
Full-Service Marketing: Dixon Boots
Dixon Boots partnered with Kannon Marketing Agency for a full-service marketing overhaul, including go-to-market strategy, branding, logo design, website optimization, social media management, content strategy, PR, influencer campaigns, and digital marketing. We increased their Instagram followers by 373%, boosted engagement and reach by over 500%, and facilitated collaborations with celebrities like The Castellows, Maggie Antone, Wyatt Flores, Chuck Liddell, and Jane Seymour. Our efforts resulted in significantly higher first-year revenue compared to competitors, with Q1 of Year 2 revenue doubling the entire first year’s earnings. This comprehensive approach revitalized Dixon Boots’ market presence and drove substantial growth and engagement.
Vanderpump Dogs Gala
Our client, Travis Austin of Travis Austin Customs, gifts custom vegan leather jacket to Lisa Vanderpump at the 2023 Annual Vanderpump Dogs Charity Gala. Travis brought his unapologetic rock n' roll style to the star-studded black tie-charity "pink" carpet on a Thursday evening in Beverly Hills at The Maybourne Hotel and hosted by Mario Lopez with surprise guests and special appearances by Paula Abdul, Lance Bass, Kristin Chenoweth, Lindsey Stirling, Trixie Mattel, and others. The custom vegan jacket features the names of the Vanderpump Rules star's 5 dogs- showcasing Travis Austin's talent & heart for animal welfare efforts. Travis also contributed to the cause by donating a custom Travis Austin one-of-one custom hat to the Vanderpump Dogs silent auction.
Outlaws Never Die Art Exhibit Premier
Kannon Marketing Agency proudly produced and marketed the "Outlaws Never Die" exhibition premiere for Travis Austin Customs in Dallas, TX. This landmark event showcased Austin's first curated collection, attracting notable guests from Real Housewives of Dallas, the Dallas Cowboys, Machine Gun Kelly's band, and more. Attendees enjoyed exclusive artworks, live painting, vibrant music by vinyl DJ Sean Bonacan, and signature cocktails by 55 Seventy Wine Club, Triple Dog Whiskey and Osadia Tequila. Jon Porter, CEO of 3 Bell Capital, hailed the event as “a signature event that has never before been done in Dallas…maybe even the broader art community. It felt like New York, Miami, or London.”
Latto x Wingstop x Travis Austin
Kannon Marketing Agency proudly facilitated a PR collaboration between Travis Austin Customs, Wingstop, and Latto at the Rolling Loud promotional event in Miami. Travis Austin performed a live painting to celebrate Latto's new garlic herb wings and designed custom Wingstop x Travis Austin merchandise exclusively for Latto, including a custom one-of-one duffle bag, crossbody, and leather jacket. This strategic partnership showcased Travis Austin Customs' unique artistry for elite clientele within the music industry and successfully aligned the brand with high-profile opportunities.
Social Media Management + Branding: Elamant
For Elamant, a high-end luxury lifestyle credit card membership brand, we crafted a comprehensive social media management and branding strategy to position them as an exclusive travel and rewards club. Our solution involved designing brand imagery, guidelines, and messaging that exuded luxury. We developed a content strategy focused on high-end lifestyle content, structured around the pillars of Entertaining, Education, Core Values, Lifestyle, and Aspirational themes. This approach guided the audience through the buyer journey, building trust and establishing Elamant as a leader in the luxury lifestyle industry. We curated and created all social content, designed graphics, and directed creative efforts to ensure cohesive brand positioning. Additionally, we implemented a content calendar and fostered social community building and engagement to enhance brand loyalty and visibility.
Social Media Management, Content Creation, Branding, + Strategy: Business Personality
Kannon Marketing Agency managed social media, community building, and content creation for Paul White, a business leader and author of Play to Win. We developed and executed a comprehensive social media strategy across Instagram, Facebook, Twitter, and LinkedIn, focusing on audience engagement and organic growth. Our team handled the full scope of social media management, set up brand imagery that aligned with Paul's authoritative and aspirational persona, and produced high-quality content, including professional imagery and quotes from his book. We also leveraged creative tactics such as uploading his professional photos to platforms like Unsplash to boost brand visibility.
